Asia IP
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What’s your IP strategy?
Developing an IP strategy helps a business enterprise to protect, secure, commercialize, develop and...
BIP Asia: Experts explore policy developments and brand strategies
During the 13th Business of IP Asia Forum, IP experts discussed boosting IP development, policies, e...
Classical trinity of passing off analyzed
The Intellectual Property Office of Singapore (IPOS) decision in ZERODENSITY YAZILIM ANONIM SIRKETI...
GIPC 2024: How do you protect your brand?
Protecting your brand may be expensive, but it is an investment.
Indian satellite lands on moon; brands capitalize on its success
Various entities in the market are piggybacking on the wave of Chandrayaan-3’s successful landing.
Clarivate names Top 100 new brands of 2023
The world of brands is changing, with the East growing in prominence in new brand creation: An incre...
Consumers nowadays play a more active role in developing brand experiences
Sustainability has become a crucial aspect of the licensing business. Ivy Choi discusses the signi...
Traditional goods in Indonesia can now become global brands
The minister stated that this good news came from Geneva, Switzerland.