IP Expert

Overview

Susan D. Villanueva is an experienced and accomplished litigator who has successfully represented clients in intellectual property, tax and trade cases. 

Villanueva heads Cruz Marcelo & Tenefrancia’s intellectual property department and is the principal litigator of intellectual property litigation and enforcement cases. She was the principal litigator of landmark intellectual property cases in the Philippines where the Supreme Court first declared a trademark as internationally well-known and affirmed the jurisdiction of the Intellectual Property Office over administrative cases for violations of intellectual property rights. She also successfully defended before the Supreme Court search warrants issued against suspected infringers in an enforcement action for the liquefied petroleum gasoline industry.  

Villanueva is a professorial lecturer of intellectual property law at the University of the Philippines College of Law. She is also a member of the American Bar Association and the New York Bar Association.