Asia IP

Public demand for sustainability has resulted in greenwashing, the practice of making unverified env...

Are IPs created during a relationship considered shared property, or are they retained solely by the...

As AI transforms the advertising industry, IP concerns linking AI and campaigns call for proactive s...

Effective pricing strategies shape consumer perceptions and brand positioning, but how do you know w...

A rundown of what to expect

MoU signed in May paved the way for the joint Master’s degree programme.

Under the MOA, IPOPHL can offer technical support under the IAP and assist with enforcement-related...

Lawyers discuss its significance, role of MSMEs, educational institutions in patent filings increase