Section
In Depth
Legal issues around KOL marketing in Hong Kong and mainland China
31 May 2022Key opinion leaders – known as influencers in much of the world – are increasingly being used in marketing campaigns due to their high success rates. Loke-Khoon Tan, James Lau, Helen Pang and Harrods Wong discuss trends in KOL marketing, and the lega...
Preventing high turnover and the significant loss of IP
30 April 2022In the past two years, the Covid-19 pandemic has brought on a new way of working. As the pandemic begins to fade in many parts of the world, management is increasingly calling staff back to the office, making expensive and lengthy commutes not only a...
Deepfake technology: Can you spot the difference?
30 April 2022Deepfake technology isn’t just for the dark corners of the internet anymore. With the support of social media, apps that encourage everyone to convincingly copy the faces – and voices – of pop stars and celebrities, or even ordinary people, have beco...
The Metaverse is Coming: How can Asia’s Developing Jurisdictions Cope with its IP Issues?
31 March 2022Imagine a parallel three-dimensional (3D) virtual world touted as the next-level-internet. Here, people move around as avatars. And here, they can interact, shop, play, watch a concert, take a thrilling ride at a theme park, attend a meeting, even bu...
"Someone should prove them wrong!" Lawyers weigh in on women and the practice of patent law
31 March 2022The perception persists that women make lousy patent lawyers, particularly in parts of Asia. Patent lawyers – who happen to also be women – dispel that notion to celebrate International Women’s Day
Asian universities climb the rankings: What does it mean for the region’s IP scene?
28 February 2022As universities in the region continue climbing in global rankings, Asia IP asked lawyers in China, India, Hong Kong, Malaysia and Vietnam how the apparent surge of educational quality would affect their IP scenes.